The Strike King Red Eye Shad 1/2oz Gizzard Shad is a lipless crankbait built to match a natural forage profile and deliver the erratic, fluttering action bass and other gamefish can't ignore. This half-ounce lipless crankbait combines the gizzard shad profile with a red eye that triggers strikes, making it a go-to choice whether you're working shallow cover, suspending over depth, or burning it back on a fast retrieve.

What sets the Red Eye Shad apart is the combination of premium components: 3D eyes for realistic detail, quality hooks built to hold under pressure, and internal free-floating rattles that produce a distinctive sound to draw fish in from a distance. The lipless design lets you cover water efficiently and fish a wider range of depths and structures without the snag-prone hang-ups that come with traditional crankbaits with bills.

Whether you're a tournament angler looking for a proven pattern or a weekend hunter after stripers, largemouths, or smallmouths, the Red Eye Shad delivers the action and presentation that keep it in professionals' boxes year after year. The free-fall action on the drop makes it effective even when fish aren't chasing—let it flutter down and watch strikes come on slack line.

The Strike King Red Eye Shad 1/2oz Gizzard Shad is a lipless crankbait built to match a natural forage profile and deliver the erratic, fluttering action bass and other gamefish can't ignore. This half-ounce lipless crankbait combines the gizzard shad profile with a red eye that triggers strikes, making it a go-to choice whether you're working shallow cover, suspending over depth, or burning it back on a fast retrieve.

What sets the Red Eye Shad apart is the combination of premium components: 3D eyes for realistic detail, quality hooks built to hold under pressure, and internal free-floating rattles that produce a distinctive sound to draw fish in from a distance. The lipless design lets you cover water efficiently and fish a wider range of depths and structures without the snag-prone hang-ups that come with traditional crankbaits with bills.

Whether you're a tournament angler looking for a proven pattern or a weekend hunter after stripers, largemouths, or smallmouths, the Red Eye Shad delivers the action and presentation that keep it in professionals' boxes year after year. The free-fall action on the drop makes it effective even when fish aren't chasing—let it flutter down and watch strikes come on slack line.